Innovation and Flexibility: The Key To Expand The Rotary Family

The Rotary District 3360's Foundation, Membership, and Branding Workshops were held on 22-23 August 2020 at the Seeharaj Hotel in Uttaradit. Rotarian dignitaries DG Somchai Kerddecho, DGE Jirayuth Hirunyawat, CP Charin Adthaora-ake, PDG Waewdao Limlenglert, PDG Kamolsak Visitsakulchai, PDG Anurak Napawan, and PDG Suparee Chatkunyarat – amongst others - shared their insight and extensive knowledge with an audience of around 200 Rotarians from clubs all over Northern Thailand. The topics were ‘How to increase the Rotary membership,’ ‘Members Retention,’ ‘Club Health Evaluation,’ ‘How to maintain club alertness at all times?’ and ‘Membership planning and setting up new clubs in RY 2020-2021.’ The takeaway from the two-day seminar was that innovation and flexibility are the key when it comes to expanding Rotary membership in the post-COVID-19 era.